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MS 111 Roy Marcot

Published by Buffalo Bill Center of the West - McCracken Research Library

American firearm manufacturers began producing widespread advertising campaigns in the early 1800�s. Many commercial arms and ammunition companies found they could greatly increase their profits by placing pictorial ads in newspapers, catalogs, and magazines. Increased technology, such as the rotary press and the use of flexography, helped to spread advertisements to previously untouched markets.

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